The ACE of your ‘Admission Funnel’
September 2018 is just around the corner. This is probably the busiest period for your admission office this year. And If you have a dedicated line for your prospective parents’…
5 Common Negative Feedback Parents May NEVER Give You
Imagine this scenario… You have nailed it, you put in your best – showed them some of your state-of-the-art facilities and it appeared they were very impressed. Two weeks later,…
How does Parent Persona help your school?
When you speak in a language that is familiar to your prospects, you are instantly compensated with their attentions. Just before you continue: This article is a continuation of last…
How important is Parent Persona to your school’s marketing strategy?
All successful marketing starts with buyer personas – Author Anonymous Yeah, you’ve got that smashing billboard yelling to motorists and pedestrians about great things about your school and telling them…